New Integration Centralizes Grain Information for Ag Retailers

DTN, a leading provider of operational intelligence, and AgVend, the leading provider of digital engagement software to serve the producer of tomorrow, announced today a strategic partnership to simplify grain offer management for shared retail customers.

“Empowering agribusinesses and their customers with accessible, real-time data and operational intelligence is one of our top priorities at DTN. This partnership connects grain portal data from DTN to make doing business easier from the grower to the grain originator,” said Grey Montgomery, senior vice president of agriculture operations.

Under the partnership, retailers using an AgVend-built Grower Portal and  the merchandiser management platform from DTN can now enable growers to “make” and “accept” a grain offer easily, from any device. Today, AgVend’s Grower Portals already include contracts with eSignature, real-time scale ticket visibility and up-to-date commodity prices. This announcement builds on the existing DTN weather functionality and is part of a broader strategy to integrate DTN news, market analysis, and alerts as configuration options for a retailer’s Grower Portal.

“By adding DTN to the AgVend Integration Ecosystem, we are able to increase the value of our platform for our Partner Retailers and their customers,” said Alexander Reichert, co-founder and CEO of AgVend. “Our two companies share a commitment to work constructively, seeking efficiencies versus creating redundancies, in our efforts to build the future of the digital grower experience for ag retail.”

The DTN and AgVend partnership removes the need for growers to switch between apps, providing a connected digital experience producers have come to expect. The two companies are taking an important step in enhancing grower engagement and will continue to build upon this foundation. 

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DTN – Operational Intelligence for Confident Decisions. 

Around the world, organizations with complex supply chains rely on DTN to help them prosper. We deliver operational intelligence that drives confident decision-making and provides a competitive advantage. Our customers leverage our solutions in their daily operations management, long-and short-term operational planning, trading, and weather risk mitigation activities. We ensure they have the industry-leading data, analytics and technology they need to feed, fuel and protect our world.  We pride ourselves on earning our customers’ trust everyday by delivering independent insights that help them to make critical decisions quickly and confidently. 

AgVend is the leading digital engagement platform to serve the producer of tomorrow. Our white-labeled information and commerce portals are designed to strengthen the relationship between the ag distribution channel and their grower-customers. The AgVend team is composed of individuals with decades of experience in agriculture, digital marketing, and enterprise software for the Fortune 500. Headquartered in Minneapolis, Minnesota, AgVend operates a distributed organization model with local coverage in all major US and Canadian ag regions.